Rebekah McDonald, another great Canadian natural retailer, got into the business for all the right reasons! She struck me in a focus group we both attended as someone with some great ideas for building an awesome health food store - and she didn't disappoint in this short 6 min video. Her ideas surrounding building community through small business partnerships is spot on!
Check it out! I think you will really get something out of it. Let's keep the dialogue going.
Sorry again about the background noise - great CHFA West show going on.